Manton formerly served as the manager of sales and admissions for RiverWoods and Normandie Ridge Senior Living Communities, two of Albright’s six communities. He was responsible for overseeing the sales counselors and admission coordinators, maintaining occupancy and working with senior management to develop and market new products. Prior to joining Albright in 2014, Manton was marketing and sales director for Diakon Lutheran Ministries, Allentown, and regional marketing director at Country Meadows of Hershey. His other marketing experience includes several positions as advertising manager.
“I look forward to collaborating with our teams to bring new residents and participants to our campuses, while increasing brand awareness and strengthening community partnerships for Albright Care Services,” Manton said of his new role.
As vice president of marketing, Manton will be responsible for developing and overseeing marketing at Albright’s six sites, including RiverWoods in Lewisburg, Normandie Ridge in York, Warrior Run Manor in Watsontown and LIFE (Living Independently for Elders) adult care centers in Lancaster, Lebanon and Lycoming.